Privacy protection

Digitalpix s.r.l. with registered office in Largo Sindelfingen, 10 Sondrio, Postcode n. 23100 (following "Digitalpix") constantly strives to protect the privacy of its customers. This document will allow you to learn about our privacy policy to understand how your personal information is handled when you use our services and to enable, if necessary, to give consent to the processing of your personal data expressed in the sections of our sites where you are required to provide personal data. We remind you that in the various sections of our websites (hereinafter "Site") where we collect your personal data, you must use this document as a reference also pursuant to art. 13 of EU Regulation 2016/679 (following: "Regulations") for its necessary acknowledgment before supplying the requested data. The information and data you provide or otherwise acquired while browsing the Site and using the Digitalpix services, (hereinafter "Services"), will be processed in compliance with the provisions of the Regulations and the confidentiality obligations that inspire the activity of Digitalpix.

The Owner has appointed a Data Protection Officer (DPO) that you can contact if you have questions about the policies and practices adopted. The contact details of the data protection officer are as follows:

DPO c/o Digitalpix s.r.l.
Largo Sindelfingen, 10
23100 Sondrio (SO)

According to the rules of Regulations, the treatments carried out by Digitalpix will be based on the principles of lawfulness, correctness, transparency, limitation of purposes and conservation, data minimization, accuracy, integrity and confidentiality.


  1. Holder
  2. Personal data subject to processing:
    1. Browsing data
    2. Data obtained from third-party authentication services
    3. Data provided voluntarily by the interested party
    4. Cookie
  3. Purpose of the processing
  4. Legal basis and mandatory or optional nature of the processing
  5. Recipients of personal data
  6. Transfers of personal data
  7. Storage of personal data
  8. Rights of the interested party
  9. Changes

1. Holder

The holder of the treatments carried out through the Website is Digitalpix as defined above. The holder is available for any information concerning the processing of personal data of Digitalpix, including the list of data processors. You can contact the owner by writing to:

2. Personal data processed

By treatment of personal data we mean any operation or set of operations, carried out with or without the aid of automated processes and applied to personal data or sets of personal data, such as the collection, registration, organization, structuring, storage, adaptation or modification, extraction, consultation, use, communication by transmission, dissemination or any other form of provision, comparison or interconnection, limitation, cancellation or destruction. We inform you that the personal data processed will consist of an identifier such as the name, email address, an identification number, location data, an online identifier, purchases made, and other data suitable to make it identified or identifiable (hereinafter referred to as "Personal Data"). in particular, the Personal Data processed through the Site are the following:

a. Browsing data

The computer systems and software procedures used to operate the Site acquire, during their normal operation, some Personal Data whose transmission is implicit in the use of Internet communication protocols. This is information that is not collected to be associated with identified interested parties, but which by their very nature could, through processing and association with data held by third parties, allow users to be identified. This category of data includes IP addresses or computer domain names used by users who connect to the Site, the URI (Uniform Resource Identifier) of the requested resources, the time of the request, the method used in submitting the request to the server, the size of the file obtained in response, the numeric code indicating the status of the response given by the server (success, error, etc.) and other related parameters to the operating system and the user's IT environment. This data is used only to obtain anonymous statistical information on the use of the Site and to control its correct operation, to identify anomalies and/or abuses, and are canceled immediately after processing. The data could be used to ascertain responsibility in case of hypothetical computer crimes against the site or third parties: except for this eventuality, the data on web contacts do not persist for more than thirty days.

b. Data obtained from third-party authentication services

Besides filling out the appropriate registration form, you can access our services by clicking on the "Sign in with ..." buttons. In this case, the chosen external service will automatically send some of your Personal Data to Digitalpix, as indicated in the panel displayed at the time of the request, without the need for you to fill out additional forms.

The use of information received from Google, Facebook, or Apple follows their respective user data policies, including the limited use data requirements specific to the use of images on Google Photos.

c. Data voluntarily provided by the interested party

In the use of the Services there is the processing of your Personal Data which may include: Name, Surname, Address, email address and telephone number that can be used to identify you. Furthermore, processing of the Personal Data of third parties sent by you to the Service manager may occur. With respect to this last hypothesis, you are an independent data controller, assuming all the obligations and responsibilities of the law. In this sense, you give on the point the widest lever in relation to any dispute, claim, request of compensation for treatment damage, etc. to be sent to Digitalpix by third parties whose Personal Data were processed through the use of Services in violation of the applicable personal data protection rules. In any case, if you provide or otherwise treat Personal Data of third parties in your use of the Service, it guarantees from now on - assuming any related liability - that this particular assumption is based on a suitable legal basis (e.g. the consent of the person concerned) pursuant to Article 6 of the Regulation that legitimates the processing of the information in question. Digitalpix is committed to the treatment of the photos and images sent by you in accordance with the regulations and for the only time the service requires. All images are deleted from our storage systems automatically and there are no backups that can keep copies of them. The time of the pictures/images on our systems is 50 days from the date of evasion/shipment of the order.

d. Cookie - Definitions, characteristics and application of the legislation

Cookies are small text files that sites visited by the user send and record on his computer or mobile device, to then be re-transmitted to the same sites at the next visit. Thanks to cookies, a site remembers the user's actions and preferences (such as, for example, login data, the chosen language, font sizes, other display settings, etc.) so that they should not be indicated again when the user returns to visit said site or browse from one page to another of it. Cookies are therefore used to perform authentications computer, session monitoring and storage of information regarding the activities of users accessing a site and may also contain a unique identification code that allows to keep track of the user's navigation within the site itself for statistical or advertising purposes. During navigation on a site, the user can receive on his computer or mobile device also cookies of sites or web servers other than the one it is visiting (c.d. "third-party" cookies). Some operations could not be performed without the use of cookies, which in certain cases they are therefore technically necessary for the site to function itself.

There are various types of cookies, depending on their characteristics and functions, and these can remain on the user's computer or mobile device for different periods of time: c.d. cookie session, which is automatically canceled when the browser is closed; c.d. persistent cookies, which remain on the user's equipment until a set deadline.

According to current legislation in Italy, for the use of cookies an express consent of the user is not always required. In particular, "technical cookies" do not require this consent. that is, those used for the sole purpose of transmitting a communication over an electronic communications network, or to the extent strictly necessary to provide a service explicitly requested by the user. In other words, these cookies are indispensable for the functioning of the site or necessary to perform activities requested by the user.

Among the technical cookies, which do not require an express consent for their use, the Italian Data Protection Authority (see Measure Identification of the modalities simplified for the information and the acquisition of consent for the use of cookies of 8 May 2014, hereinafter only "Measure") also includes:

  • "cookie analytics" where used directly by the site manager to collect information, in aggregate form, on the number of users and how they visit the site,
  • browsing or session cookies (to authenticate),
  • functional cookies, which allow the user to browse based on a series of selected criteria (for example, the language, the products selected for purchase) in order to improve the service rendered to the same.

For "profiling cookies", vice versa, that is, those aimed at creating user profiles and used in order to send advertising messages in line with the preferences shown by the user in the context of web browsing, the user's prior consent is required.

Types of cookies used by Website

The Site uses the following cookies so you can deny the previously given acceptance by deleting the browser history used.

Technical browsing or session cookies and strictly necessary for the operation of the Site or to allow the user to take advantage of the contents and services requested by them.

Analytics cookies, which allow you to understand how the Site is used by users. These cookies do not collect information on the user's identity or any personal data. The information is treated in aggregate and anonymous form.

Functional cookies, that is used to activate specific features of the Site and a set of selected criteria (for example, the language, the products selected for purchase) at order to improve the service provided.

Profiling cookies used in order to send advertising messages in line with the preferences expressed by the user in the context of web browsing.

CAUTION: by disabling technical and/or functional cookies, the Site may not be accessible or certain services or certain functions of the Site may be unavailable or not working properly and you may be forced to change or manually enter some information or preferences whenever you visit the Site.

Third-party cookies, ie cookies of sites or web servers other than Digitalpix, used for the purposes of said third parties, including profiling cookies. It should be noted that these third parties, listed below with the relative links to privacy policies, are autonomous data controllers of the data collected through cookies served by them; therefore, you must refer to their policies for the processing of personal data, information and consent forms (selection and de-selection of the respective cookies), as specified in the aforementioned provision. For completeness it is also specified that Digitalpix does its utmost to be able to track cookies on its Site. These are updated on a regular basis in the table which follows, where we give transparency on cookies directly sent by Digitalpix and on their purposes. With regard to third parties who send cookies through our Site, we provide below the link to the respective privacy information: to such third parties we delegate, as already specified, the responsibility to provide the information and collect the users' consent, as foreseen by the Provision. This responsibility is to be referred not only to the cookies that third parties send directly, but also to any additional cookies that are sent through our Site by virtue of the use of services offered by the third parties themselves. Compared to these cookies, in fact, sent by service providers of the aforementioned third parties, Digitalpix does not have the possibility to exercise any control and does not know its characteristics or purpose.

Below are links to information on third-party cookies:

In detail, the cookies sent by Digitalpix through its Website are indicated below:

Cookies on the Website
Type of cookie and owner Technical name of the cookies Operation and purpose Persistence time
Digitalpix technician ASP.NET_SessionId This cookie is used to store the identification code of the current session for Client/Server data exchange. At the end of the session (browser shutdown / 3h inactivity)
Digitalpix technical cookieOk This cookie is used to store the consent given by the user for the use of technical and third-party cookies. It is related to the browser used for browsing. 1 year from consent to Website
Digitalpix technical LorienLeaf Questo cookie è utilizzato per permettere all'utente di mantenere attiva la sua sessione anche dopo la chiusura del browser. 6 mesi dall'autenticazione
Digitalpix technical SiteID This cookie is used to store the identification code of the site visited by the user between the Digitalpix sites. These sites differ in the name of the service and in the language. 2 years from the last access to the Website
Digitalpix technical TEMP_Userid This cookie is used to associate a temporary shopping cart, unrelated to the login session. 2 days from the last access to the Shopping Cart
Analytical and profiling cookies

They are sent in order to send advertising messages in line with the preferences expressed by the user in the context of surfing the net. When the browser enters the Site, the user is asked to give consent or not for both Technical and Profiling Cookies.

Type and owner Technical name Operation and purpose
Analytical Google Google Analytics They provide data for statistical analysis on how to navigate our site.
Google Tag Manager
Profiling Google Google Adwords Conversion They create user profiles of the preferences expressed during the visit to the Site even from different devices in order to be able to send targeted commercial messages.
Google Dynamic Remarketing
Profiling Facebook Facebook impressions
Facebook Connect
Facebook Custom Audience
Cookie settings

Below you can make a choice with reference to the receipt of profiling cookies. Failure to authorize with respect to the cookies indicated (for profiling) will not affect the operation of the Site . You can block or delete (in whole or in part) technical and functional cookies through the specific functions of your browser navigation. We inform you however that not authorizing technical cookies could make it impossible to use the Site , view its contents and use the relative services. Inhibit functionality cookies may mean that some services or certain features of the Website are not available or do not work properly and you may be forced to modify or manually enter some information or preferences every time you visit the Website.

The choices made regarding the Website cookies will in turn be recorded in a special cookie. This cookie may, however, in some circumstances not function properly: in such cases, we advise you to delete unwanted cookies and to inhibit their use also through the features of your browsers.

Your cookie preferences will be reset if you use different devices or browsers to access the Website.

profiling cookies

They are sent in order to send advertising messages in line with the preferences expressed by the user in the context of web browsing. Upon entering the browser on the Website it's requested to the user to express consent or not both for Technical Cookies and for profiling cookies.

How to view and modify cookies through your browser (browser c.d.)

You will be able to manage and authorize, block or delete (in whole or in part) cookies through the specific functions of your navigation program (so-called browser).

For more information on how to set preferences for the use of cookies through your browser, you can consult the relevant instructions:

3. Purpose of the processing

The treatment that we intend to carry out, upon its specific consent where necessary, has the following purposes:

a. Allow the delivery of the Services requested by you and the subsequent and autonomous management of your control panel, which you will access by registering and creating your user profile when providing the Services, including the collection, storage and processing of data for the purpose of establishing and subsequent operational, technical management and administrative of the relationship connected to the provision of the Services and the carrying out of communications relative to the development of the established relationship;

b. allow navigation and consultation of the Digitalpix websites;

c. respond to requests for assistance or information, which we will receive by e-mail. With particular reference to the answers to requests for assistance that reach Digitalpix via telephone, we inform you that calls can be recorded so that Digitalpix can prove that it has correctly processed the requests.

d. fulfill legal, accounting and tax obligations;

e. carry out direct marketing via e-mail for services similar to those you have signed, unless you initially or in subsequent communications opposed such processing, to pursue the legitimate interest of Digitalpix to promote products or services to which you can reasonably be interested;

f. develop studies, research, market statistics; send you advertising, information, commercial information or surveys to improve the service ("customer satisfaction") via email or text message, and/or through the use of the telephone with operator and/or through the official Digitalpix pages on social networks;

g. for the provision of services provided by third parties on behalf of Digitalpix such as, for example, to reach and re-engage customers on the search network, in the Shopping tab, on Gmail, YouTube and on the Display Network.

h. make customized business proposals based on the products or services you purchase, or that you are interested in browsing on our Website, or based on the group of customers to which you belongs (profiling). This type of analysis is typically performed on purchase data relating both to individuals and to legal persons and the related decisions are not based on a solely automated treatment. This treatment is necessary for the pursuit of the legitimate interest of the data controller to personalize his own commercial proposals. You can always oppose this treatment;

i. for the sole purpose of security and prevention of fraudulent conduct the Data Controller sets up an automatic control system which involves the detection and analysis of user behavior on the site associated with the processing of Personal Data. The consequences of such treatment are that if a subject tries to carry out fraudulent conduct on Digital Website, for example to benefit from the same promotion several times without having the right, Digitalpix reserves the right to exclude this subject from the promotion or to adopt every other appropriate measure for its own protection.

* Transactionale by Flyer Tech is a service of Flyer Tech Srl, Via San Donato, 82, Bologna, BO 40127, Italy ("Flyer Tech"). Transactionale by Flyer Tech uses your name, your email and your zip code for advertisement purposes. Therefore at the time of your order your name, your email and your zip code are communicated to Flyer Tech through protected Web Services.
By placing an order on this website, you accept the transmission and processing of your relevant data in the manner and for the purposes described above. The elaboration of such data simply allows Flyer Tech to send you announcements, via email, of other eCommerce belonging to the Network Flyer Tech. Information obtained on websites belonging to the Transactional network are transmitted and saved for processing at the Flyer Tech server in France. These data are deleted after 30 calendar days from the first communication. Flyer Tech respects the provisions on data protection according to information on the processing of personal data pursuant to the Regulations.

4. Legal basis and mandatory or optional nature of the processing

The legal basis for the processing of Personal Data for the purposes referred to in section 3 (a-b-c) is art. 6(1)(b) of the Regulations as the treatments are necessary for the provision of the services under contract. Providing Personal Data for these purposes is optional but failure to provide such data would make it impossible to obtain the required Services.

The purpose of section 3(d) represents a legitimate treatment of Personal Data pursuant to art. 6(1)(c) of the Regulations . Once conferred the Personal Data , the treatment may indeed be necessary to fulfill legal obligations to which Digitalpix is subject.

The treatments carried out for marketing purposes described in section 3(f) and for communication to third parties described in section 3(g) are based on the release of your consent pursuant to art. 6(1)(a) of the Regulations. Providing your Personal Data for these purposes is entirely optional and does not affect the use of Services. The treatments in the section 3(e), performed for e-mail marketing purposes on products or services similar to those purchased by you, finds instead its legal basis, pursuant to art. 6.1.f of the Regulations, in the legitimate interest of Digitalpix to promote its products or services in a context in which the interested party can reasonably expect this type of treatment, to which it can also oppose at any time. In fact, if you wish to oppose the processing of your data for marketing purposes, as per sections 3(e) and 3(f), you can do so at any time by accessing on the "Modify personal data" page, or by sending a request via email or through the mechanism proposed in the commercial email footer. The profiling treatment of which in section 3(h), to which you can oppose at any time, is based on the legitimate interest of the Data Controller, pursuant to article 6.1.f. of Regulations, to personalize their communications commercial. The treatment referred to in section 3(i) is also based on the legitimate interest of the Data Controller to detect fraud and fraud committed against him, in accordance with art. 6.1.f of Regulations.

5. Recipients of personal data

Your Personal Data may be shared, for the purposes set out in section 3 above, with:

a. subjects that typically act as data controllers ie:

  1. people, companies or professional offices that provide assistance and advice to Digitalpix in accounting, administrative, legal, tax, financial and credit recovery regarding the delivery of Services;
  2. subjects with which it is necessary to interact for the delivery of Services (for example, the subjects that provide the payment service by credit card, (Nexi, Paypal) etc.
  3. or subjects delegated to perform technical maintenance activities (including maintenance of network equipment and electronic communication networks);

b. subjects, entities or authorities to which it is mandatory to communicate your personal data pursuant to legal provisions or orders of the authorities (for example, during investigations of a criminal nature Digitalpix may receive requests from the judicial authority to provide electronic traffic logs);

c. people authorized by Digitalpix to treat Personal Data necessary to perform activities strictly related to the delivery of Services, which are committed to confidentiality or have an adequate legal obligation of confidentiality, such as employees of Digitalpix;

d. business partners for their own purposes, autonomous and distinct, only if you have given a specific consent.

e. advertising partners for the provision of their services on behalf of Digitalpix.

The complete list of data processors is available by sending a written request via email.

6. Transfers of personal data

Your Personal Data are also shared with Recipients who could be found outside the European Economic Area. Your data is shared with the shipping partners used by Digitalpix ensuring that your Personal Data by these Recipients is processed in compliance with the Regulations. Indeed, transfers can be based on an adequacy decision or on the Standard Contractual Clauses approved by the European Commission. More information is available from the owner. For the management and implementation of the features of the site and applications provided by Digitalpix and to use the services offered, your Personal Data will be shared with third parties, including those outside the EU, but in compliance with the rules of the Regulation.

7. Storage of personal data

The Personal Data processed for the purposes referred to in section 3 (a-b-c) will be kept for the time strictly necessary to achieve those same purposes. In any case, as it is of treatments carried out for the provision of Services, Digitalpix will treat Personal Data up to the time allowed by Italian law to protect its interests (Art. 2946 cc and subsequent amendments).

The Personal Data processed for the purposes referred to in section 3(d) will be kept up to the time required by the specific obligation or rule of applicable law.

For the purposes referred to in section 3(e)(f), your Personal Data will instead be processed until your consent is revoked.

In any case, Digitalpix is entitled to keep its Personal Data up to the time allowed by Italian law to protect its interests (Art. 2947( 1)(3) cc). More information about the data retention period and the criteria used to determine this period can be requested by writing to the Owner at the address

The servers used for the management and storage of personal data are located inside and outside the European Union owned and / or in the availability of the Data Controller and / or third-party companies in charge, duly appointed as Data Processors and exclusively as part of the management of information systems in accordance with the provisions contained in Chapter V, GDPR for needs strictly related to the performance of company activities.

8. Rights of interested parties

You have the right to ask Digitalpix, at any time, to access their Personal Data, to correct or delete them or to object to them treatment in the foreseen cases from article 20 of the Regulations, has the right to request the limitation of the treatment in the cases provided for by art. 18 of the Regulation, as well as to obtain in a structured format, in common use and readable by an automatic device (portability) the data concerning it, in the cases provided for by art. 20 of the Regulations.

The deletion of data can be requested automatically from the personal area of our site. In the section dedicated to "Modify Personal Data" there is a link directed to this functionality: simply enter your password and confirm your intention to delete your data from our customer database. For any further information on the matter you can contact our customer service by writing to

To exercise the right to portability and obtain more information on the content, write an email to

In any case, you always have the right to lodge a complaint with the competent control authority (Guarantor for the Protection of Personal Data), pursuant to art. 77 of the Regulations, if believes that the processing of your data is contrary to the legislation in force.

9. Changes

This privacy policy has been in force since May 21st 2018. Digitalpix reserves the right to modify or update the content, in part or completely, also due to changes of the applicable legislation. If the changes to this Policy concern substantial changes in the treatments or may in any case have a significant impact on the interested parties, Digitalpix will take care to notify appropriately to interested parties.